Data protection
1. Privacy at a glance
General information
The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data is all data with which you can be personally identified. Detailed information on the subject of data protection can be found in our data protection declaration listed under this text.
Data collection on this website
Who is responsible for data collection on this website?
The data processing on this website is carried out by the website operator. You can find their contact details in the section “Notice on the responsible body” in this data protection declaration.
How do we collect your data?
On the one hand, your data is collected when you communicate it to us. This can be z. B. be data that you enter in a contact form.
Other data is collected automatically or with your consent by our IT systems when you visit the website. This is primarily technical data (e.g. internet browser, operating system or time of the page view). This data is collected automatically as soon as you enter this website.
What do we use your data for?
Part of the data is collected to ensure that the website is provided without errors. Other data can be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right, under certain circumstances, to request that the processing of your personal data be restricted. You also have the right to lodge a complaint with the competent supervisory authority.
You can contact us at any time if you have any further questions on the subject of data protection.
Analysis tools and third-party tools
When you visit this website, your surfing behavior can be statistically evaluated. This is mainly done with so-called analysis programs.
Detailed information on these analysis programs can be found in the following data protection declaration.
2. Hosting and Content Delivery Networks (CDN)
External hosting
This website is hosted by an external service provider (hoster). The personal data collected on this website is stored on the host’s servers. This can be v. a. IP addresses, contact requests, meta and communication data, contract data, contact details, names, website access and other data generated via a website.
The hoster is used for the purpose of fulfilling the contract with our potential and existing customers (Art. 6 Para. 1 lit. b DSGVO) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 Para 1 lit. f GDPR).
Our hoster will only process your data to the extent that this is necessary to fulfill its performance obligations and will follow our instructions in relation to this data.
We use the following hoster:
Media 31 GmbH
Baustrasse 44
31785 Hameln
Conclusion of a contract for order processing
In order to ensure data protection-compliant processing, we have concluded an order processing contract with our hoster.
3. General information and mandatory information
Privacy
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.
If you use this website, various personal data will be collected. Personal data is data with which you can be personally identified. This data protection declaration explains what data we collect and what we use it for. It also explains how and for what purpose this happens.
We would like to point out that data transmission on the Internet (e.g. when communicating by e‑mail) can have security gaps. A complete protection of the data against access by third parties is not possible.
Note on the responsible body
The responsible body for data processing on this website is:
Jan Witte
Emmernstrasse 1
31785 Hamelin
Telephone: +49 (0) 151 637 595 26
Email: jan@bluetreeconsulting.de
The responsible body is the natural or legal person who, alone or together with others, decides on the purposes and means of processing personal data (e.g. names, e‑mail addresses, etc.).
Storage duration
Unless a specific storage period has been specified in this data protection declaration, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. tax or commercial law retention periods); in the latter case, the data will be deleted once these reasons have ceased to exist.
Note on data transfer to the USA
Our website includes tools from companies based in the USA. When these tools are active, your personal data may be transferred to the US servers of the respective companies. We would like to point out that the USA is not a safe third country within the meaning of EU data protection law. US companies are obliged to release personal data to security authorities without you as the person concerned being able to take legal action against this. It can therefore not be ruled out that US authorities (e.g. secret services) will process, evaluate and permanently store your data on US servers for monitoring purposes. We have no influence on these processing activities.
Revocation of your consent to data processing
Many data processing operations are only possible with your express consent. You can revoke consent that you have already given at any time. The legality of the data processing that took place up until the revocation remains unaffected by the revocation.
Right to object to data collection in special cases and to direct advertising (Art. 21 GDPR)
IF THE DATA PROCESSING IS BASED ON ART. 6 ABS. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH A PROCESSING IS BASED CAN BE FOUND IN THIS DATA PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR CONCERNED PERSONAL DATA UNLESS WE CAN PROVE COMPREHENSIVE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING IS FOR THE ENFORCEMENT, EXERCISE OR DEFENSE OF RIGHTS OBJECTION ACCORDING TO ARTICLE 21 (1) GDPR).
IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT RELATED TO SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION ACCORDING TO ART. 21 (2) GDPR).
Right of appeal to the competent supervisory authority
In the event of violations of the GDPR, those affected have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, their place of work or the place of the alleged violation. The right to lodge a complaint is without prejudice to any other administrative or judicial remedy.
Right to data portability
You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another person responsible, this will only be done to the extent that it is technically feasible.
SSL or TLS encryption
For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
If SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.
Information, deletion and correction
Within the framework of the applicable legal provisions, you have the right to free information about your stored personal data, its origin and recipient and the purpose of the data processing and, if necessary, a right to correction or deletion of this data at any time. You can contact us at any time if you have any further questions on the subject of personal data.
Right to restriction of processing
You have the right to request the restriction of the processing of your personal data. You can contact us at any time for this. The right to restriction of processing exists in the following cases:
- If you dispute the accuracy of your personal data stored by us, we usually need time to check this. For the duration of the examination, you have the right to request that the processing of your personal data be restricted.
- If the processing of your personal data happened/is happening unlawfully, you can request the restriction of data processing instead of deletion.
- If we no longer need your personal data, but you need it to exercise, defend or assert legal claims, you have the right to request that the processing of your personal data be restricted instead of being deleted.
- If you have lodged an objection in accordance with Art. 21 (1) GDPR, your interests and ours must be weighed up. As long as it has not yet been determined whose interests prevail, you have the right to demand that the processing of your personal data be restricted.
If you have restricted the processing of your personal data, this data — apart from its storage — may only be used with your consent or to assert, exercise or defend legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State are processed.
Objecting to Promotional Emails
We hereby object to the use of contact data published as part of the imprint obligation to send unsolicited advertising and information material. The site operators expressly reserve the right to take legal action in the event of unsolicited advertising being sent, such as spam e‑mails.
4. Data collection on this website
Cookies
Our website uses so-called “cookies”. Cookies are small text files and do not cause any damage to your end device. They are stored on your end device either temporarily for the duration of a session (session cookies) or permanently (permanent cookies). Session cookies are automatically deleted after your visit. Permanent cookies remain stored on your end device until you delete them yourself or until they are automatically deleted by your web browser.
In some cases, cookies from third-party companies can also be stored on your end device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for processing payment services).
Cookies have different functions. Numerous cookies are technically necessary because certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies are used to evaluate user behavior or to display advertising.
Cookies that are required to carry out the electronic communication process (necessary cookies) or to provide certain functions you want (functional cookies, e.g. for the shopping cart function) or to optimize the website (e.g. cookies for measuring the web audience). stored on the basis of Article 6 (1) (f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies was requested, the relevant cookies are stored exclusively on the basis of this consent (Article 6 (1) (a) GDPR); the consent can be revoked at any time.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when the browser is closed. If cookies are deactivated, the functionality of this website may be restricted.
If cookies are used by third-party companies or for analysis purposes, we will inform you of this separately in this data protection declaration and, if necessary, ask for your consent.
Cookie consent with Borlabs Cookie
Our website uses Borlabs Cookie’s cookie consent technology to obtain your consent to the storage of certain cookies in your browser and to document this in compliance with data protection regulations. This technology is provided by Borlabs — Benjamin A. Bornschein, Georg-Wilhelm-Str. 17, 21107 Hamburg (hereinafter Borlabs).
When you enter our website, a Borlabs cookie is stored in your browser, which stores the consent you have given or the withdrawal of this consent. This data is not passed on to the provider of Borlabs Cookie.
The collected data is stored until you ask us to delete it or delete the Borlabs cookie yourself or the purpose for storing the data no longer applies. Mandatory statutory retention periods remain unaffected. Details on data processing by Borlabs Cookie can be found at https://de.borlabs.io/kb/which-data-stores-borlabs-cookie/
Borlabs cookie consent technology is used to obtain the legally required consent for the use of cookies. The legal basis for this is Article 6 Paragraph 1 Clause 1 Letter c GDPR.
Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
- Browser type and browser version
- Operating system used
- Referrer URL
- Host name of the accessing computer
- Time of server request
- IP address
This data is not merged with other data sources.
This data is collected on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website — the server log files must be recorded for this purpose.
Contact form
If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We do not pass on this data without your consent.
This data is processed on the basis of Article 6 (1) (b) GDPR if your request is related to the fulfillment of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of inquiries addressed to us (Art. 6 Para. 1 lit. f GDPR) or on your consent (Art. 6 Para. 1 lit. a GDPR) if this was queried.
The data you enter in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions — in particular retention periods — remain unaffected.
Inquiry by email, telephone or fax
If you contact us by e‑mail, telephone or fax, your request, including all personal data resulting from it (name, request) will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent.
This data is processed on the basis of Article 6 (1) (b) GDPR if your request is related to the fulfillment of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of inquiries addressed to us (Art. 6 Para. 1 lit. f GDPR) or on your consent (Art. 6 Para. 1 lit. a GDPR) if this was queried.
The data you sent to us via contact requests will remain with us until you request deletion, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions — in particular statutory retention periods — remain unaffected.
Communication via WhatsApp
We use the WhatsApp instant messaging service to communicate with our customers and other third parties. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the communication content. However, WhatsApp receives access to metadata that arises in the course of the communication process (e.g. sender, recipient and time). We would also like to point out that WhatsApp, according to its own statements, shares personal data of its users with its US-based parent company Facebook. For more details on data processing, see WhatsApp’s privacy policy at: https://www.whatsapp.com/legal/#privacy-policy
WhatsApp is used on the basis of our legitimate interest in communicating with customers, interested parties and other business and contractual partners as quickly and effectively as possible (Art. 6 Para. 1 S. 1 lit. f GDPR). If a corresponding consent was requested, the data processing takes place exclusively on the basis of the consent; this can be revoked at any time with effect for the future.
The communication content exchanged between and on WhatsApp remains with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions — in particular retention periods — remain unaffected.
We use WhatsApp in the “WhatsApp Business” variant.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.whatsapp.com/legal/business-data-processing-terms?lang=de.
We have set up our WhatsApp accounts in such a way that there is no automatic data comparison with the address book on the smartphones in use.
We have concluded an order processing contract with WhatsApp.
5. Analysis Tools and Advertising
Google Analytics
This website uses the functions of Google Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, on the basis of your consent (Art. 6 Para. 1 S. 1 lit. a DS-GVO). You can voluntarily give us your consent when you visit our website by clicking on the corresponding button in the “cookie banner”. As part of the processing described below, data is also regularly transmitted to Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA). Google Ireland Limited and Google LLC are collectively referred to below as “Google”. Google Analytics uses cookies (first-party cookies) that enable an analysis of your use of the website. However, this does not mean that we are immediately informed of your identity. Google uses the information generated by the cookies on our behalf to evaluate the use of the website, to compile reports on website activity and to provide us with other services related to website activity and internet usage. This enables us to improve the quality of our website and its content. Based on statistical analyses, we learn how the website is used and can thus constantly optimize our offer.
The information generated by the Google Analytics cookies about your use of this website (e.g. time, place and frequency of your website visit including IP address) is transmitted to a Google server in the USA and stored there. Google is certified under the Privacy Shield Agreement (https://www.privacyshield.gov/eu-us-framework). We have set the storage period at Google for corresponding data at user and event level to 14 months (shortest possible setting option).
IP anonymization
We have activated the IP anonymization function on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to the USA and thus made anonymous. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. According to Google’s own information, the IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data about you.
Browser plug-in
You can prevent the storage of Google Analytics cookies by setting your browser software accordingly (see above). You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install: https://tools.google.com/dlpage/gaoptout?hl=de.
Objection against data collection
Alternatively, you can activate/deactivate the collection of your data by Google Analytics, in particular on mobile devices, by clicking on the following link:
Disable Google Analytics
If you deactivate it, a cookie will be set to prevent your data from being collected on future visits to this website.
Specifically, the following tracking cookies are used by Google Analytics:__utmz, __utma, __utmb, __utmc, __utmt.
You can find more information on the handling of user data by Google Analytics and the security and data protection principles as well as setting and objection options in Google’s data protection declaration, which can be accessed via the following link: https://support.google.com/analytics/answer/6004245?hl =de.
WP Statistics
This website uses the analysis tool WP Statistics to statistically evaluate visitor access. The provider is Veronalabs, ARENCO Tower, 27th Floor, Dubai Media City, Dubai, Dubai 23816, UAE (https://veronalabs.com).
With WP Statistics we can analyze the use of our website. WP Statistics records, among other things, Log files (IP address, referrer, browser used, origin of the user, search engine used) and actions taken by website visitors on the site (e.g. clicks and views).
The data recorded with WP Statistics is stored exclusively on our own server and is not passed on to WordPress.
This analysis tool is used on the basis of Article 6 (1) (f) GDPR. We have a legitimate interest in the anonymous analysis of user behavior in order to optimize both our website and our advertising. If a corresponding consent was requested (e.g. consent to the storage of cookies), processing takes place exclusively on the basis of Article 6 (1) (a) GDPR; the consent can be revoked at any time.
6. Plugins and Tools
Google Web Fonts
This site uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display text and fonts correctly.
For this purpose, the browser you are using must connect to the Google servers. This gives Google knowledge that this website was accessed via your IP address. Google WebFonts are used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in the uniform presentation of the typeface on his website. If a corresponding consent was requested (e.g. consent to the storage of cookies), processing takes place exclusively on the basis of Article 6 (1) (a) GDPR; the consent can be revoked at any time.
If your browser does not support web fonts, a standard font will be used by your computer.
Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s data protection declaration: https://policies.google.com/privacy?hl=de.
Wordfence
We have integrated Wordfence on this website. The provider is Defiant Inc., Defiant, Inc., 800 5th Ave Ste 4100, Seattle, WA 98104, USA (hereinafter Wordfence).
Wordfence is used to protect our website from unwanted access or malicious cyber attacks. For this purpose, our website establishes a permanent connection to the Wordfence servers so that Wordfence can compare and, if necessary, block its databases with the access made to our website.
Wordfence is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in protecting its website from cyber attacks as effectively as possible. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Article 6 (1) (a) GDPR; the consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.wordfence.com/help/general-data-protection-regulation/.
7. Audio and Video Conferencing
Data processing
We use online conference tools, among other things, to communicate with our customers. The specific tools we use are listed below. If you communicate with us via video or audio conference over the Internet, your personal data will be collected and processed by us and the provider of the respective conference tool.
The conference tools collect all data that you provide/use to use the tools (e‑mail address and/or your telephone number). Furthermore, the conference tools process the duration of the conference, start and end (time) of participation in the conference, number of participants and other “context information” in connection with the communication process (metadata).
Furthermore, the provider of the tool processes all technical data that is required to process online communication. This includes in particular IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or loudspeaker and the type of connection.
If content is exchanged, uploaded or provided in any other way within the tool, this is also stored on the servers of the tool providers. Such content includes but is not limited to cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards and other information shared while using the Service.
Please note that we do not have full influence on the data processing operations of the tools used. Our options are largely based on the corporate policy of the respective provider. Further information on data processing by the conference tools can be found in the data protection declarations of the tools used, which we have listed below this text.
Purpose and legal bases
The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6 Para. 1 S. 1 lit. b DSGVO). Furthermore, the use of the tools serves to generally simplify and accelerate communication with us or our company (legitimate interest within the meaning of Art. 6 Para. 1 lit. f DSGVO). If consent has been requested, the tools in question will be used on the basis of this consent; the consent can be revoked at any time with effect for the future.
Storage duration
The data collected directly by us via the video and conference tools will be deleted from our systems as soon as you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Saved cookies remain on your end device until you delete them. Mandatory statutory retention periods remain unaffected.
We have no influence on the storage period of your data, which is stored by the operators of the conference tools for their own purposes. For details, please contact the operators of the conference tools directly.
Conference tools used
We use the following conference tools:
Zoom
We use Zoom. The provider of this service is Zoom Communications Inc., San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. Details on data processing can be found in Zoom’s data protection declaration: https://zoom.us/de-de/privacy.html.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://zoom.us/de-de/privacy.html.
Conclusion of a contract for order processing
We have concluded an order processing contract with the provider of Zoom and fully implement the strict requirements of the German data protection authorities when using Zoom.
Skype for Business
We use Skype for Business. The provider is Skype Communications SARL, 23–29 Rives de Clausen, L‑2165 Luxembourg. Details on data processing can be found in Skype’s data protection declaration: https://privacy.microsoft.com/de-de/privacystatement/.
Conclusion of a contract for order processing
We have concluded an order processing contract with the provider of Skype for Business and fully implement the strict requirements of the German data protection authorities when using Skype for Business.
Microsoft Teams
We use Microsoft Teams. The provider is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052–6399, USA. Details on data processing can be found in the Microsoft Teams data protection declaration: https://privacy.microsoft.com/de-de/privacystatement.
Conclusion of a contract for order processing
We have concluded an order processing contract with the provider of Microsoft Teams and fully implement the strict requirements of the German data protection authorities when using Microsoft Teams.
CONTACT
And how can we help you?
You would like to find out more about our services and methodology? Then feel free to contact us anytime by e‑mail or telephone. We look forward to getting to know you and your project!
Phone +49 (0) 151 637 595 26
Email: kontakt@bluetreeconsulting.de